University of Alabama at Birmingham (UAB) Medicine, the largest academic medical center in Alabama, is committed to delivering patient-centric care. In order to do so, UAB invested in their provider directory to help them confidently match patients to the right providers – regardless of whether patients search for care online or call into the newly centralized access center.
With new insight into provider expertise across the network, UAB increased demand conversion and optimized utilization of their provider network.
Learn how a multi-channel approach to access helped UAB achieve:
