When looking for a new provider, nearly 60% of people turn to the internet to gather provider information—a number that has risen year after year.

As consumer demand for digital self-service continues to grow—accelerated by the pandemic—medical groups have an opportunity to stand out from the competition by investing in their digital experiences.

To capitalize on this opportunity, you’ll need to understand consumer needs and preferences, identify where barriers to access exist, and partner closely with providers to execute your digital strategies.

In this kit, you will find four key resources to help you drive change, including:

  • Insights into how consumers make healthcare decisions and what they’re looking for in their interactions with healthcare organizations
  • Six key metrics for assessing and enhancing your medical group’s patient experience
  • Tips for expanding your virtual care offerings and elevating the experience to stand out to patients
  • Provider engagement best practices to ensure the success of your online scheduling initiatives 

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