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Kyruus Blog

Taking a Consumer-Centric Approach to Access: Insights from Banner Health

As the first point of contact for many consumers searching for care, your access center and your agents are essential ambassadors of your brand. And in an era where patient loyalty is up for grabs, delivering personalized service over the phone can transform a single call into a lifelong relationship with your health system. On our recent webinar, Dave Kriesand, Vice President of Banner Health’s Customer Experience Center, shared how they’re differentiating their access experience by making it easier for patients to find care that meets their unique needs. 

Topics: Clients Patient Experience Patient Access Access Center marketing

Baystate Health's Story: Personalizing the Patient Experience by Engaging the Right Stakeholders

In recent years, patient experience has transformed from an industry buzzword to a serious initiative for many of the country’s leading health systems. Why? As patients become savvy consumers and their options for care expand, they are prioritizing things like experience and quality of care and are willing to switch organizations to get it. In fact, a new Press Ganey report revealed that patient experience is 5x more effective than marketing tactics at driving patient loyalty.1

Topics: Clients Patient Experience Patient Access Access Center Provider Networks Provider Directories Provider Data Management Online Scheduling

Do You Have a “Doctor Famous” Problem?

“Hello? I’d like to schedule an appointment with Doctor Famous.”

Many consumers rely on a familiar name when selecting a provider, whether it’s one they read about in US News and World Report’s latest hospital rankings or a recommendation from a neighbor or family member. But often times, when consumers call to schedule with these providers, they find that “Doctor Famous” is booked out for weeks, if not months. With convenience being a top priority for many consumers, waiting that long just isn’t an option. If this is the case, how does one begin the process of finding another provider that they trust?

Topics: Clients Patient Experience Patient Access Access Center Provider Networks Provider Directories Provider Data Management Online Scheduling

Community Health Network’s Multi-Channel Approach to Enhancing Patient Access


Recall the last time you scheduled a healthcare appointment. Now compare it to recent experiences searching for a flight or making a restaurant reservation. It’s not news that while other industries have become more accessible and consumer-oriented, healthcare has lagged behind. Navigating health resources can be an opaque process, with provider information strewn across various websites and often inconsistent between what’s available to consumers online and what’s available to those taking their calls in access centers. This makes it difficult for healthcare consumers to find the information they need to make informed decisions.

Topics: Clients Patient Experience Patient Access Access Center Provider Networks Provider Directories Provider Data Management Online Scheduling

How Hospital for Special Surgery Positions its Referral Center to Unlock Access & Boost Patient Satisfaction


Patient engagement and experience are top of mind for health system leaders. As healthcare consumers increasingly demand efficient and personalized care, the pressure on health systems increases to engage with patients in new ways. Impact Advisors recently reported that more than 80% of CIOs view improving patient engagement and experience as a chief goal1, underscoring the growing recognition among industry leaders of the critical need to compete on convenience and access to care.

Topics: Clients Patient Experience Patient Access Access Center Provider Networks Provider Directories Provider Data Management Online Scheduling

A Consumer-First Approach to Bringing Provider Data Online

Consumers are ready for online scheduling. A huge barrier is that health systems struggle to consolidate complex healthcare data sources, administrative workflows, and appointment types into a consumer-friendly online experience.

Topics: Clients Patient Experience Patient Access Provider Directories Online Scheduling