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Kyruus Blog

Michelle McMillian

Recent Posts by Michelle McMillian:

Five Must-Track Digital Marketing Metrics for Health Systems

There are so many digital marketing metrics to track, it can leave marketers with a serious case of TMI. Having too much data is overwhelming and looking at the wrong data is a waste of time. The key is to find the data that illustrates the new website visitors you’ve acquired, but also shows opportunity for meaningful optimizations. That raises the question: what metrics matter most for your hospital or health system?

Topics: Digital Analytics

Julie Yoo Talks “Patient Access” with Matthew Holt of The Health Care Blog

Julie Yoo, Kyruus’ Chief Product Officer and Co-Founder, is passionate about improving patient access. Matthew Holt from The Health Care Blog caught up with her in an interview at HIMSS this year and came away saying she “may be one of the brightest people in health IT.”

Topics: Patient Experience Patient Access Patient Engagement Patient-Provider Matching