Kyruus Blog

Jamie Friscino, Senior Product Marketing Manager

Recent Posts by Jamie Friscino, Senior Product Marketing Manager:

Patient Perspectives on Virtual Care Part 1: How to Increase Awareness of and Access to Virtual Care

Prior to this year, the majority of healthcare consumers had little experience with virtual care. Now, just six months later, most health systems are utilizing virtual care offerings as a way to enable access to care for patients during the COVID-19 pandemic. In fact, according to our newest research report, Patient Perspectives on Virtual Care, 72% of patients had their first-ever virtual care visit this year. While initial reports indicate that the utilization of virtual care offerings has skyrocketed, what does the experience look like? How are patients finding out about and accessing these virtual care offerings?

Topics: Digital Patient Experience Patient Access Patient Engagement Online Scheduling marketing

How to Expand Your Digital Presence, According to Two Leading Healthcare CIOs

With patients acting more like consumers of healthcare and spending more time accessing information online, health systems are investing in their online presence to create experiences that attract consumers and connect them to the care they need. However, as they look to do so, many organizations are finding that executing a comprehensive, consumer-friendly, digital front door strategy is easier said than done. Successfully launching these projects requires cross-functional participation, technological evolution, and oftentimes, a significant cultural shift to become truly customer-centric.

Topics: Digital Patient Experience Patient Access